Body & More was born in 1999 when Thomson Target Media, a division of Thomson Newspapers decided to rebrand a syndicated titled known as HealthFile. As editorial director of the health and fitness platform of this Chicago-based niche publisher, I developed the name after several months effort on the part of our product team and focus groups. The name came to me one morning when I arrived at work earlier than usual (that never happens) to get organized and plot my vision for the publication. Though we viewed this renaming process as a team effort, my product team later teased me after a trademark search clear the title, “It’s about time you thought of something!”
Body & More lives on as a successful syndicated print and online title published by the talented, ideaful folks at Content That Works. Over the years, I have served as guest editor, keeping my hand in the publication I created, working with people with great creative energy. I have also kept up my association with the team of writers, designers and photographers with whom I’ve cultivated relationships that span across many other projects and publications.
